Ikea grows footprint of smaller stores in Beijing

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China Daily Cina 2h

Ikea grows footprint of smaller stores in Beijing

Ikea China opened its first small-format store in the Tongzhou district of Beijing on April 30, as the Swedish home furnishing giant continues to expand its footprint in China's capital and deepen its omnichannel strategy. The Tongzhou store, part of Ikea's broader effort to integrate more closely »»»

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